Websites to Provide New Approach

The JournalOctober 01, 2009

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Summary


BY now you"ve probably heard of Web 2.0, the buzzword referring to the latest generation of websites that engage with users rather than shouting at them. But what about Sales 2.0? Put simply, Sales 2.0 means combining tried-and-tested sales techniques with on- demand technologies to enable businesses to grow their sales more quickly and deliver more customer-focused support. It doesn"t necessarily alter what sales people do, but it does alter how they work - and helps them become much more effective.

Sounds good. So how do you get started? Well, if you"re hooked on LinkedIn, Facebook or Twitter, or if you"re using CRM or virtual meeting software to interact with prospects and customers, then you"re already using the sorts of technologies Sales 2.0 employs. There are already more than 2,000 applications considered to be Sales 2.0 and the number is growing fast.

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Extract


Websites to Provide New Approach

LinkedIn, in particular, is a great tool to begin including Sales 2.0 techniques i...

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