Golf: Skg Call It a Day As Open Sponsor ; Company Ends 13-Year Link with the European Event

The JournalOctober 16, 2007

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Summary


THE European Open, which this year featured only four members of last year's Ryder Cup team, has lost its sponsor.

The tournament has been staged at The K Club near Dublin every year since 1995, but it was announced yesterday that the Smurfit Kappa Group have ended their backing with immediate effect.

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Extract


Golf: Skg Call It a Day As Open Sponsor ; Company Ends 13-Year Link with the European Event

Company chief executive Gary McGann said: "We have had a very successful relationship with the European Tour over the last 13 years, during which time the European Open became one of the leading events on the tour's circuit.

"...

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