Footwear Brand Breaks Into Overseas Market

The JournalJuly 01, 2011

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Summary


SUNDERLAND outdoor footwear brand Brasher is to start exporting for the first time in its 33-year history.

The company, which was founded by Olympic steeplechase gold medallist Chris Brasher who also started the London Marathon, will begin small-scale sales to Japan this month.

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Extract


Footwear Brand Breaks Into Overseas Market

It is part of the strategy for growth from new managing director Marco Ellerker, who moved to Brasher in M...

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